Typical tourism training course structure
- Two seminars each morning led by specialist tutors
- One seminar each day by guest speakers
- Two field visits to companies each week
- Three hosted cultural visits each week
- One hosted lunch in the University of Oxford
- Certificate on completion
Sample course content:
- Leadership and political awareness in Tourism
- Development, construction and planning
- The environmental impact of Tourism
- Transportation Issues in Tourism
- Building Link with the Community
- The Arts, Sports and Recreation and their role in Tourism
- Developing and Marketing Heritage Attractions
- Finance and Revenue Diversification applied to Tourism
- Intercultural Communications in the context of the Tourism Industry
- Marketing via the Internet
Trips and visits:
- Field Trips to Tourism organizations such as Tourism offices, the Chambers of Commerce, major Hotels and Heritage sites such as Blenheim Palace.
- “Match-making” visits to relevant companies in Oxford and the rest of the UK
Cultural programme and excursions
Visits to the Colleges and Libraries of the University of Oxford;
Lunch in a College of the University;
Musical concerts at the Sheldonian Theatre and the Holywell Music Room
Guided tour of the Ashmolean museum, Bodleian library and the Pitt-Rivers Collection;
Day trips to Stratford-upon-Avon, the Cotswolds, Warwick Castle and other stately homes and gardens.
Accommodation and meals
Delegates usually stay in a good hotel in the centre of the city. They typically have lunch together and some of these are hosted by teachers and staff.
A bi-lingual simultaneous translator can be provided.
This depends on the client’s needs and requirements. The course can be run anytime of the year by arrangement with OICT.